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E-commerce Product Photoshoot of a Cosmetic Product Jar: Behind the Scenes and Final Shot

Product photography plays a vital role in e-commerce, transforming ordinary product listings into visually appealing showcases that attract and convert potential buyers. Today, I'm excited to share a behind-the-scenes look and the final shot of a catalog packshot photograph of a cosmetic product jar with a reflective lid on a white background, complete with a real reflection on the bottom. This project highlights my expertise as a commercial photographer, showcasing the meticulous work I do in my photo studio in Portugal.

Final Shot Description

The final image captures the cosmetic jar in all its glory. The reflective lid gleams under the soft lights, while the real reflection at the bottom adds a touch of sophistication. This shot is perfect for e-commerce as it not only showcases the product's design but also conveys a sense of quality.

ecommerce product photoshoot of a cosmetic jar with reflective lid on white background. Photo by Joana Santos, Commercial Photographer

Behind the Scenes

Setting up the photo studio is always a critical first step. For this project, the backdrop was a pristine white, ensuring a clean and professional appearance. Lighting is paramount in product photography, so I used softbox lights to eliminate harsh shadows and achieve lighting. Creating a real reflection on the bottom involved placing a glossy white acrylic sheet under the jar. This sheet not only provided a mirror-like reflection but also enhanced the overall aesthetic of the shot.


Post-production is where the magic happens. The images were imported into editing software where I meticulously adjusted the brightness, contrast, and color balance to ensure the product looked true to life. Final touches included removing any dust or imperfections that might distract from the product's pristine appearance.

behind the scenes of a ecommerce product photoshoot of a cosmetic jar with reflective lid on white background. Photo by Joana Santos, Commercial Photographer

Challenges and Solutions

Product photography comes with its own set of challenges. Achieving the perfect reflection and avoiding unwanted reflections were among the primary hurdles. Through careful lighting adjustments and strategic positioning, these challenges were effectively addressed, ensuring that the final image met the highest standards.


This project highlights the intricate process and expertise involved in creating the perfect product photograph. Quality product photography is not just about capturing an image; it's about presenting the product in the best possible light, making it attractive to potential buyers. Through meticulous planning, precise execution, and detailed post-production, the final shot of the cosmetic jar with a reflective lid demonstrates the power of professional photography in the e-commerce world.


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Why is reflective photography important in e-commerce?

Reflective photography adds depth and sophistication to product images, enhancing their appeal and making them more visually engaging for potential buyers. It creates a sense of realism and luxury, which can significantly impact purchasing decisions in the competitive e-commerce market.

How do you ensure consistency across multiple product shots?

What are the key elements of a perfect product photograph?

How can professional photography enhance a brand’s image?


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